Rethinking Business and Event Travel: A New Era Post-Pandemic
The global hiatus imposed by the COVID-19 pandemic presents a unique opportunity to reimagine the landscape of business and event travel. It's time to harness this transformative moment and steer our industries towards a sustainable future.
Embracing the Virtual Shift
Let's begin by examining findings…
Navigating the Green Wave: Unpacking the Impact of European Sustainability Laws on Business & Event Travel
As the head of an audience engagement consultancy with a global reach, I've been closely monitoring the evolving landscape of business and event travel - a vital component of global corporate operations. The winds of regulation, driven by the urgent need to combat climate change, compel us to re-evaluate…
Musing Over Machine Minds: An AI-Assisted Blogging Journey
For the longest time, I had this peculiar little thought rumbling in the back of my mind. It had an ethereal texture, a question so elemental that it danced along the edge of the ordinary and the extraordinary: What if I had an AI to help me write?
AI's Emergence: From Science Fiction to Reality
Gone…
To AI or not to AI: Navigating the Role of AI in the Events Industry at Open Audience
The Potential of AI in Events
Artificial Intelligence (AI) is revolutionising industries, including events. The question isn't "To AI or not to AI", but "How can Open Audience optimally harness AI?" We appreciate both the enormous potential and the inherent challenges AI presents.
AI offers invaluable…
How Digital Immersive Experiences Can Help Event Professionals Create Engaging Events
As event professionals, we know that creating an immersive experience is the key to engaging our audiences and creating memorable experiences. However, in today's crowded digital landscape, it can be a challenge to stand out and make an impact. That's where immersive experiences come in, and the brands…
All Registration Experiences are Created Equal, Right?
When it comes to planning an event, choosing the right registration site is critical to the success of your gathering. With so many options available, it can be challenging to determine which one is best suited for your specific needs. Many event planners believe that all registration sites are created equal, but at Open Audience, we know that this couldn't be further from the truth. In this blog, we'll explore some of the key considerations you should keep in mind when selecting a registration site for your next event.
Is post-event, on-demand viewing now in demand itself?
In today's fast-paced world, businesses need to offer a personalised event experience to really leverage audience engagement. Event organisers must understand that all event formats need investment and have to be sympathetic to the delegate journey – so it's crucial that we understand how and where audiences are able to invest their time to engage.
Open Audience & LUMA1 partner to create OpenTube
Open Audience announced its global partnership with award-winning Smart Video Software creator, LUMA1 to introduce OpenTube, a new interactive platform designed to enable content companies to create high-intent, eye-catching, and immersive digital content.
Open Audience Introduces OpenTube interactive platform
New interactive technology platform to create and curate digital content for a more engaging audience experience
We are excited to announce the introduction of OpenTube, our new interactive platform designed to enable companies to create high-intent, eye-catching, and immersive digital content.
Should sustainable event planning cost the earth?
"What is becoming increasingly common these days is the delegate voice – we are hearing a lot more from the younger generation who are saying ‘I’m not sure I want to jump on a plane’. There are so many technologies out there, fully virtual and hybrid, that just knock your socks off.” – Leslie…